About Me

Capricorn Girl In A Digital World

Jessica LaShawn

Digital Content Technologist

Jessica LaShawn is the Founder of Mogul Academy, an organization that assists underserved youth around the globe with specific interests in philanthropy and business. The youth within her organization are taught vital skills within the entrepreneurship space and put them to action weekly.

Jessica has over fifteen years of experience in television and media and serves as a digital content technologist that helps urban minority women brand their businesses. 

"The number of businesses owned by African American women grew 322% since 1997, making black females the fastest growing group of entrepreneurs in the U.S."

Amy Haimerl Fortune Magazine

Brand Strategy

Brand Strategy

Branding is more than just your logo - it’s about how you’re seen by customers. I can help you define your brand and highlight it in ways that will stand out to your customers.

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Customer Segmentation

Customer Segmentation

It’s not enough to know how many people visit your site - you need to know who they are, which of them are turning into paying customers, and why. Knowledge is powerful within the conversion equation. I'll show you the technology that will help you profit. 

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Social Media Content For Leads

Social Media Content For Leads

It’s not about getting as many people as possible to your website - it’s about getting the right people. I have the skills and experience to bring you the right people. I will show you how to tell your story in a way that attracks your tribe aka perfect customers/clients.

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Catch up with all things tech, entrepreneurship and digital.

Broke Entrepreneurs Need Options Too

Broke Entrepreneurs Need Options Too


Being a full-time entrepreneur usually means one of two things; you are somewhat financially stable with your business or your business can not obtain financial stability unless you’re fully devoted to it. I’m in the latter part of that statement. While reading through countless blogs, interviews and more — you constantly hear about the need to always educate yourself on how to make your business better.


Perfect 10? Never Mind That. Ask Her for Her Credit Score.

Perfect 10? Never Mind That. Ask Her for Her Credit Score.

New York Times Feature of Jessica LaShawn

As she nibbled on strawberry shortcake, Jessica LaShawn, a flight attendant from Chicago, tried not to get ahead of herself and imagine this first date turning into another and another, and maybe, at some point, a glimmering diamond ring and happily ever after.

She simply couldn’t help it, though. After all, he was tall, from a religious family, raised by his grandparents just as she was, worked in finance and even had great teeth.

West Siders voice concerns over gun violence

West Siders voice concerns over gun violence

Community Feature of Jessica LaShawn

Lifelong Austin resident Jessica LaShawn was walking with two of her teenage students by her home near North and Central avenues on a recent Saturday when they heard the  sound of gun fire.

She was terrified; the teens with her reacted differently.

“The kids were just like, ‘Oh, they shoot,’ and just kept on their Instagram and kept walking,” LaShawn said.

How To Rank Higher On Google Webinar

How To Rank Higher On Google Webinar

About This Webinar

This webinar will go beyond the basics of how to sign up for google placement. We will break down the top industry trends that help solidify you and your business within the forefront of organic google searches. I will share leading examples of placement queues to help with search positioning.


How to Ensure Your Business Shows Up During Organic Searches

How To Dominate Multiple Placements Within An Industry Search

What Blogging Tips Will Help People Find You

What Tricks Are Needed To Assist With Customer Acquisition and Conversion

What Technology Helps You Stay Ahead Of Your Competition

Let me tell y’all about this dope ass chick Jessica LaShawn

She was a speaker at my workshop and gave some good gems.

So as you know I just started this blog and I want great engagement but I am also trying to get different type of clients at the same time and Jessica has been coaching me all day. Babyyyyyy, it worked.

Bianca Shellie-Robins

Cayden Cay Consulting

She was amazing... I can't wait to implement some of her advice.

Takisha Artis

KiBoss Services

Before Jessica, I didnt even know I had a business. I told her what I'd been up to and she was able to give me a full consultation on how to monitize what I thought was a hobby. She helped me to not only find what makes my company valuable but how to tell why it is needed. 

By Appointment Only